Labor Day Weekend Auction at the Springfield Mile 




Labor Day Weekend Auction 

at the Springfield Mile


Sunday September 6, 2015, Springfield IL.


For the past two years, the AMA Pro Flat Track Rookie Class of ’79 and Friends have held a live auction over Labor Day Weekend during the running of the Springfield Mile.  In 2015, we are going to do something a little different.  In the past, we’ve had several requests for online bidding for those folks who aren’t able to attend the event.  We have found a website that caters to 501c3 non-profit charities, .

All of the items available at this year’s auction will only be available during an online/mobile auction which will close on Sunday, Sep 6th, during the running of the Springfield Mile.  Those who are in town for the races will be able to pay for and pick up their items at the fairgrounds.  Winners unable to attend will have their items shipped whether they’re within the US or international (shipping charges will be added to their winning bid).

There are two big ticket items we’ll be offering.  One is “The Ultimate Springer Collection” which consists of a signed 4′ x 6′ banner of Jay during the Clash of the Titans in 2014, the number plate off his bike during the Clash of the Titans 2 at this year’s Sacramento Mile, and the helmet he wore during this exhibition race with Chris Carr.   Our second item is an autographed #11 Scott Parker helmet.  This helmet was originally placed on the auction block to raise funds for injured rider Scott Adams out of Oklahoma.  The winner has donated the helmet to the Class of ’79 and Friends to, again, help raise funds for injured riders.

Bidding is free for everyone who’s interested in signing up.  Simply  and create an account.  You can take part in the auction on your laptop, cell phone, or tablet.  Bidders can also keep up to date on items via text message if they’re outbid.

The auction is open now and items can be viewed by clicking here

Our two big ticket items will be available for viewing at select GNC events, the first being the Lima Half Mile on June 27th.  Jay Springsteen has requested that funds raised for his Clash of the Titans items be given to Jethro Halbert.  All other funds raised will go directly into our injured rider’s fund.

If interested in donating an item to be placed in the auction, please contact Charlie Roberts (217-899-1811, or Tammi Richmond (  We will be accepting items right up to Labor Day weekend.

Thank you everyone for your continued support of our effort to help raise funds for our injured flat track riders!

For further information on the AMA Pro Flat Track Rookie Class of ’79, click here

For further information on the Springfield Mile Event Labor Day Weekend, click here





America’s first motorcycle company makes epic ride to 75th Rally possible for disabled U.S. military veterans 


MEDINA, Minn. June 19, 2015 Indian Motorcycle, America’s first motorcycle company, today announced its sponsorship of the “Veterans Charity Ride to Sturgis.”  The ride, intended to raise support for severely wounded and injured veterans, will offer a group of former military service members the opportunity to ride to Sturgis, SD just in time for the rally’s 75th anniversary.

Indian Motorcycle recently announced a partnership with the USO, a nonprofit organization dedicated to providing programs and live entertainment to the U.S. troops and their families worldwide, and today is expanding its commitment to those who served. In addition to sponsoring the ride, Indian Motorcycle is providing the service members with bikes to ride to Sturgis. Several of the Indian models have been outfitted with sidecars specially built and provided by Champion Sidecars to accommodate the riders who are unable to operate a motorcycle themselves due to multiple traumatic amputations.

“In the same way we are inspired by the courageous and selfless commitment these men and women made defending our country, we are honored to help each of them achieve their dream of riding to Sturgis on an Indian Motorcycle,” said Scott Meek, marketing director for Indian Motorcycle.

More than a dozen veterans, from various military branches and of varying ages, will start their weeklong journey to Sturgis from Los Angeles.  The trip will be filled with exciting locations and routes on their epic journey to the Black Hills Rally in Sturgis.

The group will spend six days riding spectacular scenic backroads and exploring some of America’s greatest national treasures including Zion National Park, Bryce Canyon, Grand Staircase-Escalante National Monument, Capital Reef National Park, The Arches and Moab, Utah. From Utah the group will continue their journey through the Colorado National Monument, Hahn’s Peak Colorado and Medicine Bow National Forest in Wyoming, arriving in Sturgis on Sunday, August 2.

At the rally, they will enjoy the ultimate Sturgis experience. America’s First Motorcycle Company takes special pride in its long-standing relationship with the Sturgis Motorcycle Rally, which was started by Indian Motorcycle dealer “Pappy” Hoel in 1938. The riders will be treated to several activities sponsored by Indian and its partners, including participation in the Buffalo Chip’s “Freedom Ride” on Thursday, August 6 along with 600 fellow veterans.

Indian Motorcycle has partnered with Emmy award-winning Director Robert Manciero and his production company, Full Vision Productions, to create this adventure and film the entire journey. “We are honored to be putting on this event and campaign in support of Indian Motorcycle and the service members who have given so much for our country. We have created a fantastic, weeklong ride with activities and excursions planned along the route in addition to chef-prepared special meals and visits with other veterans and organizations,” said Manciero.

“Attending the Sturgis Bike Rally has been on my bucket list for many years, but riding to the 75th anniversary with my fellow veterans on an motorcycle is a dream come true,” said Los Angeles-based Jorge Hernandez, a veteran Marine with 12 years of service, two Purple Hearts and four deployments to Iraq and Afghanistan.

Full Vision Productions has created a unique, interactive media platform to chronicle the epic ride. It will enable fellow veterans, motorcycle enthusiasts and other supporters to follow the riders and campaign in real-time, interacting with them via Facebook, Twitter and Instagram and watching daily videos of their journey. Riders who are on their way to Sturgis for the rally will find the itinerary for each day posted on the site should they wish to join the ride and support the riders on their once-in-a-lifetime journey. For more details about the campaign, videos and specifics of the route and excursions visit the Veterans Charity Ride official website at


Located in La Crescenta, California, Full Vision Productions was founded in 1994 by producer/director Robert Manciero.  Since then it has grown into a full service production company and agency with 11 Emmy awards and several festival awards to their credit. Originally specializing in extreme sports, Full Vision Productions has expanded into commercial, promotional and documentary film work for networks, major corporations and government agencies. Please visit for more details.


Indian Motorcycle, a wholly-owned subsidiary of Polaris Industries Inc. (NYSE: PII), is America’s first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit


Polaris is a recognized leader in the powersports industry with annual 2014 sales of $4.5 billion.  Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles, including all-terrain vehicles (ATVs) and the Polaris RANGER® and RZR® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.

Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory® and Indian Motorcycle® and Slingshot® brands.  Additionally, Polaris continues to invest in the global on-road small electric/hybrid powered vehicle industry with Global Electric Motorcars (GEM), Goupil Industrie SA, Aixam Mega S.A.S., and internally developed vehicles. Polaris enhances the riding experience with a complete line of Polaris Engineered Parts, Accessories and Apparel, Klim branded apparel and ORV accessories under the Kolpin®, Cycle Country® and Pro Armor® brands.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index.

Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime at

CYRON 881 Passing Lamps Retro Fit LED Twin Pack…………..IN STOCK AND READY TO SHIP!

CYRON 881 Passing Lamps

Retro Fit LED Twin Pack

Motorcycle Passing Lights

Automotive Driving Lights 


Cyron # AB881-A6K. 


              PASSING/ DRIVING LIGHT             

Model 881 Twin Pack 

Blue Cap- Sign of Quality

  • Bright white Beam, 6000K
  • Matching Cyron H4 Retro Headlight
  • Twin Pack
  • Cree LED Technology for low power draw
  • 30,000 hours Life
  • Precision Light Beam
  • 450% more effective than generic products
  • Installs in Minutes
  • 1050 Lumen output, 20watts
  • Replaces: 862, 880, 881, 884, 885, 886, 889, 890, 892, 893, 894, 898, 899

MSRP:  $69.95

CYRON LED bulbs are distributed by the following industry leaders
To view more information about the world of CYRON, please click HERE

Shell Reinish

Vice President of Sales
(818) 772-1900 x 101
(888) 297-6660 x 101
(818)772-1317 Fax 

AMA Vintage Motorcycle Days to celebrate 25th anniversary of AMA Motorcycle Hall of Fame Museum


kaw 900 panhead crowd HD sprint history lap

PICKERINGTON, Ohio — On July 10-12 at Mid-Ohio Sports Car Course in Lexington, Ohio, AMA Vintage Motorcycle Days — the country’s grandest rally of old motorcycles and the people who love them — will celebrate the 25th anniversary of the American Motorcyclist Association Motorcycle Hall of Fame Museum.

“The AMA Motorcycle Hall of Fame Museum has been showcasing motorcycling’s greatest heroes for 25 years,” said AMA President and CEO Rob Dingman. “We’re proud of the work the museum accomplishes to shine a spotlight on motorcycling’s best and brightest. We invite the entire motorcycling community to join us this July for vintage racing, bike shows, seminars and more as we recognize all our Hall of Famers for their accomplishments.”

Tickets to AMA Vintage Motorcycle Days are available now to the general public AMA members can get a special discount through June 5 by calling the AMA directly at (800) 262-5646. Kids 12 and under are admitted free with a paying adult.

The museum was founded in 1990 to provide a permanent home to the AMA Motorcycle Hall of Fame, which celebrates and preserves the rich tradition of motorcycling in America through the recognition of the sport’s greatest heroes. Proceeds from AMA Vintage Motorcycle Days are donated to the American Motorcycle Heritage Foundation, a 501(c)(3) non-profit organization tasked with funding the operation of the museum and Hall of Fame activities.

A display at AMA Vintage Motorcycle Days will highlight the evolution of the museum, including a look at exhibits from over the years, while various activities will support the museum’s current and future exhibits.

The museum has grown from a partition of the AMA’s old location in Westerville, Ohio, to a facility adjacent to the current AMA headquarters on its campus in Pickerington, Ohio. The top level showcases Hall of Fame members, with bikes and memorabilia dating to the beginning of the 20th Century. The lower level features both themed exhibits as well as many unique machines from the Hall of Fame’s permanent collection.

AMA Vintage Motorcycle Days is the home of the AMA Vintage Grand Championship, which includes road racing, motocross, hare scrambles, trials and dirt track. Another top attraction is North America’s largest motorcycle swap meet with parts, bikes and memorabilia from all eras. Bike shows bring out examples of some of history’s most beloved motorcycles, while stunt shows, such as the American Motor Drome Wall of Death, and demo rides of current production bikes keep attendees entertained. Informative seminars feature some of the country’s leading experts on numerous motorcycling topics.

It all adds up to one of motorcycling’s premier events. Learn more, see photos and read stories from past AMA Vintage Motorcycle Days at

To receive the latest news and updates about AMA Vintage Motorcycle Days, subscribe at or search for the hashtag #AMAVMD on Facebook, Twitter and Instagram.

About the American Motorcyclist Association

Founded in 1924, the AMA is a not-for-profit member-based association whose mission is to promote the motorcycle lifestyle and protect the future of motorcycling. As the world’s largest motorcycling rights and event sanctioning organization, the AMA advocates for riders’ interests at all levels of government and sanctions thousands of competition and recreational events every year. The AMA also provides money-saving discounts on products and services for its members. Through the AMA Motorcycle Hall of Fame in Pickerington, Ohio, the AMA honors the heroes and heritage of motorcycling. For more information,


Not a member? Join the AMA today:


rally logo

The Hollister Freedom Rally is just 2 months away and motorcycle enthusiasts from all

over are making their plans to attend the rally. Thousands of bikers will ride to the town of Hollister, CA a town with a population of just over 34,900 and travel the streets on their favorite ride with friends. The roar of motorcycles will be heard up and down the main drag of San Benito Street. The connecting streets will be filled with vendors of all types from major parts and accessories manufacturers, leathers and helmets, jewelry, sunglasses, motorcycle attorneys, insurance companies, food vendors, beer gardens and more.

Throughout the day attendees will enjoy such activities as live music on 2 different stages, Custom Bike Show, Poker Walks, Tattoo Contest, Beauty Contest, Biker Games, Biker Bingo and more. The Touring Vietnam Veterans Memorial Wall is being brought in during the rally and will be on display at Dunne Park from July 3rd – 6th. On July 4th there will be a huge Fireworks Show at nearby Marguerite Maze Middle School. On July 5th you can make the ride to the San Juan Bautista Mission where there will be a Bike Blessing at 11:00am.

On Saturday, July 4th a special Celebrity Appearance from Sons of Anarchy Stars Tommy Flanagan “Chibs” and Mark Boone Junior “Bobby” will take place in the Veteran’s Building.

VIPs will enjoy headline entertainment with the Fabulous Thunderbirds on Friday, July 3 and The Guess Who on Saturday, July 4.  Both of these bands have a huge biker following and aresure to bring some “good ole rock n roll” to the rally.

This year a VIP Package is offered to the attendees who are looking for that “little something extra” out of the rally.   Included in the VIP Package you receive Front Line Access to the Sons of Anarchy Meet & Greet, a ticket to the Fabulous Thunderbirds Concert on Friday, July 3 and a ticket to The Guess Who on Saturday, July 4th.  Exclusive Rally T-shirt and Pin, a Custom Kickstand Plate, Lunch Coupon, Photo Tower Entry, Entry of Your Bike into our Custom Bike Show, 2 Poker Walks, Secure Bike Parking and 3 Bonus Raffle Tickets.  A package value of $145 for ONLY $75.

Price increases to $100 after June 5.

We’re very excited to welcome GEICO Motorcycle Insurance as the “Presenting Sponsor” and Russ Brown Motorcycle Attorneys as the “Exclusive Motorcycle Attorney Sponsor” of the Hollister Freedom Rally.

“The Hollister Freedom Rally is the “birthplace of the American Biker” and we are excited to continue the traditions of such an iconic rally, but also bring in our own 21st century twist to it”, says Chuck Schwartz, Chairman of the Hollister Freedom Rally. “We are very focused onbringing our experience and innovation to this great event with our sole objective being to provide bikers and vendors an exciting, fun and safe experience”, says Chuck Schwartz.

VENDORS and SPONSORS: Now is the time to get involved! Contact: Penny Osiecki, Event Sales Manager right away!  Call her at (702) 216-5846 or email at  For more information about the rally go to our website at

CYRON Motorcycle – Platinum Accent Lighting Kit MLKP7CZ-Color – Featuring the RC3A-12 Controller


CYRON Motorcycle 


Accent Lighting Kit MLKP7CZ-Color 


Featuring the RC3A-12 Controller

 Colors: Amber, Blue, Green, Red, White, Yellow

 CYRON MLK kits are specifically designed for  automotive accent lighting, particularly motorcycles.

The Platinum kit is a great start up kit for small and medium size bikes, yet allowing room for  future expand-ability.

It utilizes CYRON’s hermetically sealed  CV6 LED clusters and a RC3A12 Tri-Zone controller.

That means more light output and the ultimate control-ability.

Aesthetically pleasing  CV6 LEDs make them easily blend in with other chrome automotive parts.

CV6 LEDs can be mounted on their base and sides giving great versatility in mounting.

Extra CV6 as well as FL30 flexible  LEDs can be purchased  for system upgrades.


·         2 remotes in one, Uni-Zone and Tri-Zone operations

·         Smart Micro-controller  design

·         Prevents drained starting batteries

·         Auxiliary signal for brake or alarm trigger

·         5 Static  modes

·         5 Dynamic  modes, 5 speeds each

·         Stylish 4 button remote

·         Can control hundreds of LEDs

·         Compatible with all Cyron 12V LEDs

·         100 ft. range

·         3 x 3 Amp rating

·         12 and 24 VDC  operation

·         Watertight  fuse holder

·         Ultra durable American made LED clusters

·         Versatility in mounting

·         Super wide angle light for more coverage

·         Aesthetically pleasing chrome lights blend in with other chrome parts

·         Up to 50,000 hours life

·         Expandable with more lights

·         Super low power usage

·         9-14.8VDC, 0.58A

·         Long cords for ease of wiring

System contains:

·         7 x CV6C LED Cluster, Chrome, 4ft cord

·         1 x Wireless RC3A-12 Multi-Zone Smart Controller

·         1 x Remote

·         1 x Waterproof fuse holder with fuse

·         12 x Wire ties

·         2 x Ring terminals

·         4 x Solder-less terminals

·         Highest grade 3M VHB™ tapes

·         Cleaning wipes


MSRP: $129.95

CYRON LED Lighting Kits are distributed by the following industry leaders
To view more information about the world of CYRON, please click HERE

Shell Reinish

Vice President of Sales
(818) 772-1900 x 101
(888) 297-6660 x 101
(818)772-1317 Fax 

What would you light today!

DEI Joins Roland Sands Designs Victory Motorcycles for Project 156 Race To The Clouds

DEI Joins Roland Sands Designs 

Victory Motorcycles 

for Project 156

Race To The Clouds 


Avon Lake, OH (May 12, 2015)… DEI Powersports is proud to announce they have joined Project 156, a cooperative effort by Victory Motorcycles and Roland Sands Design to build a custom bike from the ground up that will compete in this years’ Pikes Peak International Hill Climb. The bike will be a hand- built racing chassis, specially designed for the challenges of the 156 turn mountain course that is the Pikes Peak International Hillclimb. Victory’s own in-house Racing Department will be providing the fire-breathing prototype power plant. DEI Powersports will be providing parts and technical support for the thermal management side.

“Being a purpose built race machine, everything is compact. This adds some thermal challenges that DEI can help with”, commented DEI Powersports Brand Manager Brian VanKoevering.

“Support from companies like DEI are invaluable because they offer specialized solutions that fit well for this kind of project”, mentioned RSD Project Manager Cameron Brewer.

Follow all the action of build on the RSD Blog: Project #156 “Race To The Clouds”and

To see the first video installment of the project click here.

Keep up with the very latest power-sport product introductions and company news onFacebook, Pinterest, Twitter, Instagram , or subscribe to the  DEI newsletter here.

About Roland Sands Design 

Roland Sands Design is a motorcycle, product and apparel company that has its roots in racing, custom bike building and design. Their inspiration comes from a high performance background that blends the love of two wheels with the desire to create unique products. They live the two wheeled life and their crew is a diverse collection of road racers, off-road, dirt track, supermoto and custom bike builders and riders. It’s this diversity that allows them to work with the best in the industry on a variety of projects.            

About Design Engineering, Inc 

Formed in 1995, Design Engineering Inc. (DEI) is a major U.S. manufacturer and supplier of high performance aftermarket products selling worldwide to a large number of commercial markets – automotive and racing, V-Twin, Sportbike/Metric, ATV/UTV/Offroad, 12 Volt/Car Audio, Industrial, Marine, and Aeronautical. DEI, located in Avon Lake, OH specializes in the development of thermal and acoustic performance products as well as cryogenic intake systems and related accessories under the CryO2™ brand, nitrous oxide systems and accessories under the Ny-Trex™ brand, acoustical insulation and sound deadening products under the popular Boom Mat™ brand, as well as a full line of performance coolant additives under the brand Radiator Relief™. 

Corbin Introduces Sport Bucket Seats for New Polaris Slingshot

corbin_72dpi (1)

Corbin Introduces Sport Bucket Seats for New Polaris Slingshot

Hollister, CA – Corbin designed their new Sport Bucket Seats for the Polaris Slingshot on platforms that work on the existing Polaris seat frame and slider. Instead of building up complete racing style seats with shoulder bolsters, Corbin opted more for a Sport Bucket style with thigh and side bolsters, but keeps your shoulders free. Not only does this look more appropriate inside the Slingshot, but it maximizes cabin space and doesn’t make you feel cramped.

Corbin used their expertise in seat design to provide seat and back panels that cradle your body ergonomically. This gives you excellent, long range support that eliminates hot spots. They also made the thigh bolsters with a softer angle so they add more seating area for more square inches of body contact. This helps hold your body in place yet not “confined” while giving additional comfort value. 

Corbin designed their new Sport Bucket seats to accommodate a rider wearing a helmet without have your head tilt forward. They provide just enough extra room to
allow for the helmet, but still provide the needed support and whiplash protection. This equates to approximately 1.5 inches if you’re wondering.


On top Corbin uses genuine leather seating with a wide range of color and texture options. Leather will breathe with your body and break in along with Corbin’s exclusive Comfort Cell foam for a personalized fit. Corbin’s Slingshot seats include a new specialty Slingshot Corbin logo embroidered into the headrest area.


Corbin’s Sport Bucket seats also have the option of electric heaters built in. These seats feature a heating unit in both the seat base AND the seat back. You’ll be amazed at how well this works to make your whole body feel warmer on those chilly morning rides. Our heater units are full self -contained within the seat and come pre-installed. Corbin includes a wiring pigtail that integrates with your Slingshot’s harness and runs up to the dash to plug into our included heater switches. Installation requires only standard hand tools and a little patience.

Speaking of heat, have you noticed how hot the seats get if you leave your Slingshot sitting in the sun for a little while? Corbin includes a fabric sunshade with every seat. The stretchy material pulls over the seat to give some shade while you’re out and about. When you get back, just pull the cover off and stow it away in the handy storage pouch built into the back of the headrests.

For those interested in obtaining more information on Corbin, you can reach them at 800-538-7035 or online at Visit Corbin Headquarters at 2360 Technology Parkway, Hollister, CA. 95023 or Corbin Florida at 1433 US Highway 1, Ormond Beach, FL 32174. Hollister Event information:

 Visit Corbin’s Hollister Rally Schedule

DEI and LLOYDZ Performance  team up for Bonneville  …..Chasing 201.5 MPH in 2015


DEI and LLOYDZ Performance 

team up for Bonneville 

Chasing 201.5 MPH in 2015

Avon Lake, OH (April 28, 2015)… DEI is proud to announce they have partnered with LLOYDZ Motor Works in their quest to join the 200 plus Club at 2015 Bonneville Speed Trials. This year, Victory Motorcycles has donated a 2015 Victory Cross Country that forms the base of this salt slaying machine. In addition, this years’ build will once again be built by the Pine Bush Helping with Horsepower/Engineering Academy, under the direction of LLOYDZ Motorworkz.

. The bike has already begun to take shape with a seamless airstream fairing constructed from a FARO Technologies 3-D printer.”DEI is absolutely thrilled to join this effort,” remarked DEI Powersports Brand Manager Brian VanKoevering “Unlike other forms of racing, Speed Trials face a unique set of challenges and it allows for some wonderful creativity when building a bike”.

“Bringing on DEI as a partner is great for the program. Their products and technical advice are great tools to have when building a bike like this.” mentioned Lloyd Greer.

Interested in helping out this awesome program? Please contact Pine Bush Support and Enrichment Program, Inc. @ 845-744-2031 for more information.

The 2014 team is back this year building up a new Victory Cross Country


About Pine Bush Helping with Horsepower/ Engineering Academy 

The Pine Bush Helping with Horsepower and Engineering Academy is using a motorcycle as a metaphor for the ways in which a motorcycle build can relate to persevering in life and to overcome obstacles that we all face.

Students work together to build a racing motorcycle essentially from the ground up with the help of local motorcycle shop owner, Lloyd Greer of LLOYDZ Motorworkz. Lloyd, who also serves as the President of the PB Board of Education, generously donates his shop, time and energy to the students of the Pine Bush STARS Academy.

Lloyd will tell you that he sees a lot of himself in many of the students, who are virtually all at risk for dropping out of high school, since he dropped out in the 10th grade. Eventually, Lloyd earned his GED and went on to found LLOYDZ Motorworkz and is now a very successful producer of performance parts for Victory Motorcycles.

With Lloyd’s help the students were put into contact with Laura Klock, President and co-founder of Helping with Horsepower who began the Helping with Horsepower not-for-profit to help at-risk youth from all walks of life find meaning and coping mechanisms for the obstacles that they must overcome.

To learn more about Helping with Horsepower, visit their Facebook page by clicking here

About LLOYDZ Motor Works

LLOYDZ Motorworkz is a Performance Specialty Shop located in Pine Bush NY that specializes in performance parts and tuning of Victory Motorcycles. They are the leading performance shop in the field of Victory. At no other place will you find a better reputation, or more knowledgeable staff than at LLOYDZ.

To learn more information about LLOYDZ, click here

About Design Engineering, Inc 

Formed in 1995, Design Engineering Inc. (DEI) is a major U.S. manufacturer and supplier of high performance aftermarket products selling worldwide to a large number of commercial markets – automotive and racing, V-Twin, Sportbike/Metric, ATV/UTV/Offroad, 12 Volt/Car Audio, Industrial, Marine, and Aeronautical. DEI, located in Avon Lake, OH specializes in the development of thermal and acoustic performance products as well as cryogenic intake systems and related accessories under the CryO2™ brand, nitrous oxide systems and accessories under the Ny-Trex™ brand, acoustical insulation and sound deadening products under the popular Boom Mat™ brand, as well as a full line of performance coolant additives under the brand Radiator Relief™. 

To learn more about any of DEI’s full line of heat control and body protection products visit , call 800-264-9472, or  email

Keep up with the very latest power-sport product introductions and company news on FacebookPinterestTwitter, Instagram , or subscribe to the   DEI newsletter here.